Post by account_disabled on Feb 18, 2024 22:49:27 GMT -5
Sign Up Now 10. Sourcedogg sourcedogg landing page The two big issues with this page are the copywriting and the optin form. So basically everything. 1. Why do I care? There are no benefits on this page. They are effective at telling me what the whitepaper is going to say, but not why I should care about it. The headline should relate the benefits of the whitepaper back to the user.Try a headline like this: Discover 7 ways you can see lasting results with procurement Study shows how the 13 procurement leaders are so successful and how to implement their tactics for result-based and.
Optimize your form “Download your whitepaper now” doesn’t cement Buy TG Database WHY I should be downloading this whitepaper. Why not use something like this: “Fill out the form below to get instant access to this report” The other issue with this form is that it’s too long. I know they’re trying to qualify the lead with many forms, but the form can be made leaner. Here’s how: If the user has entered in their website then you have their company and their industry simply by taking a look. Why are all of the other fields required when the phone number isn’t? Isn’t the phone number the most important part? If not, lose it.
A few lines of code can figure out the country of a user, there is no need to get this from the user themselves. 3. Call to action A simple call to action like this can almost always be improved. Test something like “Download my copy now” and test out adding a privacy statement. 11. Success Factors Success Factors Landing Page 1. Where’s the headline? The top of this page is very confusing.
Optimize your form “Download your whitepaper now” doesn’t cement Buy TG Database WHY I should be downloading this whitepaper. Why not use something like this: “Fill out the form below to get instant access to this report” The other issue with this form is that it’s too long. I know they’re trying to qualify the lead with many forms, but the form can be made leaner. Here’s how: If the user has entered in their website then you have their company and their industry simply by taking a look. Why are all of the other fields required when the phone number isn’t? Isn’t the phone number the most important part? If not, lose it.
A few lines of code can figure out the country of a user, there is no need to get this from the user themselves. 3. Call to action A simple call to action like this can almost always be improved. Test something like “Download my copy now” and test out adding a privacy statement. 11. Success Factors Success Factors Landing Page 1. Where’s the headline? The top of this page is very confusing.